Risk and Crisis

Protocols, templates and messaging for responding to
and preparing for crisis situations.

RESOURCES

DOCUMENT #1

Counter-Messaging Guide and Protocol

A protocol for deciding when to respond to misinformation, the principles that govern the response, and a small library of pre-tested counter-messages.

DOCUMENT #2

Crisis Communications Outline

A working protocol for the first hour, the first day, and the days after a sector incident or external claim that demands a response.

DOCUMENT #3

Holding Statement Templates

Six ready-to-customize statements for sewer overflow, treatment plant disruption, water quality concern, contamination claim, cyber incident, and worker injury. 

DOCUMENT #4

Vulnerability Audit Facilitation Guide

A 90-minute facilitated exercise to identify gaps before a crisis happens. Four sections: scenario inventory, scoring, gap analysis, action plan.

Counter-Messaging Guide and Protocol

A protocol for deciding when to respond to misinformation, the principles that govern
the response, and a small library of pre-tested counter-messages.

Crisis Communications Hotline

A working protocol for the first hour, the first day, and the days after a sector incident or
external claim that demands a response.

Holding Statement Templates

Six ready-to-customize statements for the scenarios you’re most likely to face: sewer overflow, treatment plant disruption, water quality concern, contamination claim, cyber incident, and worker injury. 

Vulnerability Audit Facilitation Guide

A 90-minute facilitated exercise to surface the things you don’t want to discover during a crisis. Four sections: scenario inventory, scoring, gap analysis, action plan.

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